Hilary and Bob begin by discussing the importance of having a clear goal when searching for a development site. They explain how understanding the market—down to the suburb and street level—helps narrow down options. They highlight key factors such as demographics, owner-occupier versus rental demand, and future zoning changes that can influence site selection.

They also cover location factors, including access to transport, shopping, and employment hubs, and how council planning regulations impact development potential. Bob shares insights from his decades of experience, including how changing town plans can create opportunities and the importance of due diligence in ensuring a site is viable.

The conversation moves into feasibility, where they explain how to quickly assess whether a site is financially viable before spending time on deeper analysis. They discuss common red flags, including infrastructure costs, flooding risks, and contamination issues, and how to avoid costly mistakes.

The episode concludes with advice on securing a site, negotiating effectively, and why relationships with agents, town planners, and industry professionals are crucial. Hilary and Bob reinforce that while technology and AI can assist, there is no substitute for doing the work required to find and assess the right property development site.